About Us

Preopening Restaurants Resource is a division of Starfleet Media, the hospitality industry’s leading provider of content marketing and lead generation programs. Since launching in 2019—through a strategic partnership with Restaurant Activity Report, the recognized authority in U.S. restaurant ownership transitions — we’ve helped thousands of vendors and solution providers gain first-in-line access to restaurants before they open.

Our mission is simple: deliver verified, early-stage restaurant leads that help sales and marketing teams connect with high-value prospects at the perfect time—before major purchasing decisions are made.


Who Uses Our Data?

Our platform is trusted by companies across the hospitality supply chain, including:

  • Technology providers and POS vendors
  • Food and beverage distributors
  • Equipment and furnishing manufacturers
  • Staffing and recruiting firms
  • Construction and design firms
  • Marketing and branding agencies
  • Suppliers of everything from tableware and signage to cleaning products

What Makes Us Different?

A dedicated research team spends hundreds of hours each month scanning building permits, business licenses, real estate filings, construction activity, and industry news to uncover new and soon-to-open restaurants across the U.S. and Canada. No guesswork — just actionable data backed by meticulous research.

Subscribers receive:

  • Twice-weekly email reports featuring verified new leads
  • Access to a powerful search platform to filter by location, concept, check size, cuisine, and more
  • CRM integration and CSV exports for seamless pipeline management

Bonus: Existing Restaurant Database Access

Subscribers can also access a nationwide database of up to 350,000 existing restaurants, with:

  • 150,000+ verified contacts
  • 90,000+ unique email addresses
  • Daily validation of over 20,000 records to ensure accuracy and open status

If your business depends on staying ahead of restaurant openings and ownership changes, Preopening Restaurants Resource delivers the competitive edge—faster, smarter, and more reliably than any other solution on the market.

Expertise That Drives Restaurant Industry Growth

Starfleet Media is the go-to partner for restaurant technology solution providers seeking to boost visibility, generate qualified leads, and position themselves as thought leaders in a competitive market.

Since 2013, we’ve delivered hundreds of high-impact content marketing and lead generation programs tailored to the needs of hospitality vendors—from startup innovators to global industry leaders.


Trusted by the Biggest Names in Hospitality Tech

Our client portfolio includes 8 of the 10 largest hospitality technology solution providers, as well as dozens of fast-growing companies aiming to scale smarter and faster. These brands rely on our turnkey programs to fuel their sales pipelines, engage decision-makers, and accelerate growth.


Smart Decision Guides™: The Industry Standard

Our Smart Decision Guides™ are recognized as the most authoritative, research-based resources in the restaurant tech space. Produced by Starfleet Research, our market intelligence division, these assets help restaurant operators make smarter buying decisions—and position our clients at the center of those decisions.


Custom Programs. Maximum Impact.

In addition to Smart Decision Guides™, Starfleet Media partners with clients on the creation and distribution of powerful content assets, including:

Co-Branded eBooks
Benchmark Reports
Infographics
Custom Research Projects

All backed by our unmatched hospitality database and distribution network.


More Than Just Marketing—It’s a Growth Engine

Our mission is clear: empower restaurant tech providers with the insight, credibility, and qualified leads they need to grow their businesses and dominate their categories.

Whether launching a new product or scaling an existing one, Starfleet Media is the engine behind many of the industry’s most successful content marketing and lead generation campaigns.

Our Publication and Content Syndication Network

Restaurant Technology News and Hotel Technology News, the leading sources for insights into technology innovation across the hospitality sector, offer targeted, high-impact marketing opportunities for solution providers and other vendors aiming to reach a global audience of restaurant IT decision-makers and industry influencers. Our partner network for content distribution includes multiple other industry publications and syndication channels. 

Today, more than 140 restaurant vendors partner with Restaurant Technology News to:

✅ Connect with key decision-makers across the quick-service, fast-casual, and full-service restaurant segments
✅ Showcase products and services that enhance operations, elevate guest experiences, and support sustainability goals
✅ Maintain a strong presence at the forefront of restaurant technology and business improvement